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Who We Are

Where strategy meets soul, and marketing feels like you.

I'm Delia (but you can call me Bely), a British-Venezuelan

journalist-turned-marketer obsessed with storytelling, empathy, and good design.

 

I'm Alex, a Spanish-Venezuelan visual artist, passionate bass guitarist, Fortnite lover, and colour palette wizard. Together, we built Innovisual from our tiny flat with a camera, a dream, and way too many late-night editing sessions.

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Today, we lead a small (but mighty) collective of creatives, working with global names like MG Cars, Caterina Valentino, and emerging talents like Metamami, Fusion eSports, and Leo0drums (who we helped secure his first international endorsement).​

 

We’re here for the brands that want to feel like Blink-182 and sell like Apple.

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We help you:

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🎥 Tell your story like a Tarantino edit: unexpected, sharp, unforgettable.

💡 Build strategy smarter than a Marvel plot twist.

🎤 Speak to your people like Ed Sheeran with a guitar; intimate, real, no BS.

🚀 Scale without sounding like a robot. Because authenticity always converts.

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The H.E.A.R.T.
Framework

​We don’t just market. We H.E.A.R.T. it out:​

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  • Human-first

  • Empathetic Strategy

  • Analytics-powered

  • Results-driven

  • Truth-led Storytelling

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This framework helps us build person-centred campaigns that actually converts.

Where We're Going?

We believe the future of marketing is local. That’s why we’re working to scale Innovisual through a sustainable franchise model.

 

The dream? Creative hubs run by local storytellers who understand their community’s culture, language, and soul; backed by our global strategy and systems.

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We’re already helping artists tour Europe, eSports brands expand globally, and local entrepreneurs reach audiences they never thought possible.

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Next stop? Podcast studios, photography labs, and local creators with global impact.

And we want you to be part of it.

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What We Stand For​​

  • Boutique attention, big-brand thinking

  • Empathy-led strategy, powered by AI

  • Transparent pricing, flexible packages

  • Always human-first

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We combine SOSTAC planning, SEO content, social campaigns, and storytelling into a creative system that’s as strategic as it is soulful.

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Meet the Team

We’ve built a small (but mighty) collective of creators, each driven by purpose and personality. Meet the minds behind the magic

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British-Venezuelan journalist-turned-marketer.

She sees content like a documentary and strategy like a Fortnite party.

She’s interviewed CEOs, musicians, and entrepreneurs from three continents

and knows how to make brands feel human.

Also the queen of voiceovers, thumbnails,

and post-midnight edits.

​Specialties:

bilingual campaigns, brand storytelling,

SEO growth, marketing psychology.

Favourite tool:

Premiere Pro + Semrush + AnswerThePublic + her intuition.

Bely Salinas

Strategic Storytelling Director & Co-Founder

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Spanish-Venezuelan

Visual artist with a passion for bold fonts, perfect grids, and Fortnite.

He turns mood-boards into movements and mock-ups into magic.

If something needs to look premium, he’s your guy. Also, a beast on the bass guitar.

 

​Specialties: branding, drone footage, design systems, colour theory.

Favourite tool: Adobe Suite + ramen-fuelled sprints.

Alex Rodz

Visual Innovation Director & Co-Founder

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Our quiet storm of creativity.

​He’s the magician behind the timeline, the transitions, and the emotional beats that make every story land. ​

 

From IG Reels to full docu-style edits, José

makes sure every piece hits just right; with

visuals that move and a message that sticks.​

​Specialties:

creative direction, brand identity, campaign planning, web content.

Favourite tool:

After Effects + Photoshop + Premiere Pro + Capcut.

Creative & Visual Content Lead

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Fashion meets storytelling with Rina behind the lens.

​She turns every photoshoot into a cinematic experience — capturing people, products, and emotions with art-direction precision.

​From brand campaigns to portraits that feel editorial, she knows how to translate mood into message.

Her aesthetic blends clean composition with vibrant colour and natural light — creating visuals that stop the scroll and stay in people’s minds.

​Specialties: editorial shoots, visual storytelling, art direction.
Favourite tool: her Nikon + a killer eye for detail.

Lead Photographer and Visual Branding Partner

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Luis bridges visuals and technology like no one else.

A creative-technologist at heart, he builds websites that look cinematic and perform flawlessly.
When he’s not behind the camera capturing sleek visuals, he’s coding smooth, immersive digital experiences that keep audiences hooked.

​His secret? Combining the logic of a developer with the soul of a storyteller.
Every pixel, frame, and line of code tells a story that feels alive.

​Specialties: web design, UX/UI, photography, front-end development.

Favourite tool: VS Code + his Canon + way too many coffee refills.

Photographer and Web Developer

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©2022 Innovisual Digital Marketing Agency LTD

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